Why you should use Bulk SMS for customer service

Good communication is the key to keeping your customers happy. Bulk SMS and two-way texting can provide a solid platform for great customer service. Staying in constant contact with example: a customer can send a specific short code for checking an account balance or buying a product. Because the company has all the details of the customer on the basis of their cell phone number, they can easy handle the query or return the call. Two-way mobile communication can help to alleviate some of the pressure on your call centre and customers can obtain the necessary help and answers faster. Interested in adding Bulk SMS to your customer communication tool box? Then give Integrat a shout! We supply mobile products and services that will take the Mission Impossible out of your customer...

5 Amazing tips for your Location Based Services marketing

If you are planning on using LBS (Location Based Services) as part of your marketing strategy, you might want to look at these five amazing tips. Why are they amazing? Because it is so sensible, it will have you asking: “Why didn’t I think of it first?” It is all about proximity When you establish your perimeter for your LBS messages, keep in mind that your customers have to be close to your shop for the message to have any effect. Receiving a promotional alert while 10 kilometres away, won’t inspire a customer to make a mad dash for your doors. The ideal proximity alert is between 1 – 3 kilometres. Visual appeal Make your message really pop with interesting and colourful visuals. Boring text or a plain advertisement will only make you fade into the background. A nice image of your products is always a winner. Also keep in mind that mobile devices are restricted in size, so make sure the message displays correctly. Be specific Don’t leave your customers scratching their heads with a vague Location Based Services message. First of all, make a compelling offering. Why should they visit your shop and not simply pass you by? Next, tell them exactly where you are located and if there are any familiar landmarks close by. If they have trouble finding your business, they won’t come might need to run your ad during a specific time slot. Be prepared for trial and error There is a good chance that you won’t get your LBS messages right the first time. Don’t beat yourself up about it. Test it out...

How Bulk SMS can benefit restaurants

As a restaurant owner your top priority is to fill empty tables. Bulk SMS can help you to entice diners to walk past the competition and into your establishment. Want to know how? Attracting and keeping customers can be a pain in the neck in any industry. The restaurant business is especially rough because people are spoilt for choice when it comes to eating out. On top of that, your business has to be open at odd SMS comes in handy! It just so happens… Use text messages to alert customers to specials and promotions. People can’t resist a good deal, and if the timing is spot on, you are bound to hit your mark. For example: if it is a hot summer’s day, tell your customers that it just so happens you serve the best ice cream dessert in town. If you can time the messages a few hours before chow time, your customers will have the opportunity to convince themselves that they really are in dire need of your ice cream. Show and receive Send coupon messages. It doesn’t really matter what the text is about (a promotion, trading hours etc.) but add to the message that the receiver can show it to their waiter for a discount on a particular dish or drinks. The more the merrier, right? So, why not make offers exclusive to parties of more than two people. It’s a celebration! If you really want to score brownie points with your customers, use SMS to send them freebies on their birthdays. It could look something like this: “Hey Jason, we at ABC restaurant...

The picturesque magic of MMS for mobile users

A picture says a thousand words. Luckily for mobile users, MMS does just that, maybe even more. That is why the ordinary Joe as well as the corporate world is getting in on the action. As we all know, a multimedia message (MMS) is the combination of ordinary text with pictures and sound to create a piece of communication that goes beyond a few meagre sentences. Photographs have traditionally been used to captures memories and precious moments in time. But used as a MMS, it takes on a whole new meaning and ascends into a communication tool that can help to convey thoughts and feelings to others. For example: instead of telling a friend to meet you at restaurant X for lunch, you can send them a picture of the restaurant. Or instead of giving your significant other a detailed description of the perfume you want him to buy, simply snap a picture of the bottle and forward it to his phone. Businesses are also taking advantage of MMS to spread the word about their promotions. It is probably the closest thing we currently have to a television ad for mobile. A company can easily construct a very short video message or picture show to introduce their customers to new products or alert them about special offers. It is simple, yet very effective. Some companies are reluctant to send of traditional channels like television and radio. Picture and video messaging is a creative and smart way to communicate – whether you send a love note to a special someone or try to entice a customer into buying your products....