Mobile billing and privacy concerns

The mobile environment has created a few privacy and security concerns, especially when it comes to mobile billing and payments. How can you as a service provider give your clientele peace of mind when it comes to their financial relationship with you? Your clientele needs to know that their personal information won’t become public knowledge. You might think this information is limited to their banking details, phone numbers and address, but it pertains to anything that can make the individual’s identity apparent. For example: photographs, an IP address, voice print and facial recognitions etc. When it comes to mobile billing, your privacy policy should be ethical and strict. It needs to outline exactly what your policies are and what steps customers can take if they feel their privacy have been violated. This policy should be given in print (as part of the contract) when a client enlists your services, and should also be available on your website for public view. Design your services in a way that any information is protected from the moment of collection to use and storage. As mobile services gain more attention, it is inevitable that privacy and security policies of application providers and developers will regularly be reviewed and placed under close scrutiny. It only takes a handful of bad user experiences before the relevant authorities step in and demand anything from changes to your application to fines or compensation for breach of contract. The good news is that user privacy in mobile billing and transactions can be one of your greatest marketing tools. According to the Australian government’s website (oaic.gov.au), a 2012 survey...

Mobile billing: a green way of communicating

Mobile billing with Integrat isn’t only cost effective, but also environmentally friendly. So, whether it is green bucks you are after or you simply love our green South African trees – mobile communication is the green way to go. Companies spend thousands each year on paper products – envelopes, invoices, bills etc. It is a huge waste of money as customers generally read these documents once or twice and then throw it away. Snail mail has also long since been an ineffective way of communicating with your clientele as you have no way of knowing if they actually received their documents. Mobile billing allows you to send mobile statements to your clientele. It is very convenient for them and unbelievably cost effective for you. Mobile billing benefits Reach: no matter where your clientele lives, as long as they have access to a phone or the internet they can receive their monthly statement. Control: it also allows you to have more control over how and when your customers receive your communication. Rule out the “lost in the mail” excuse. These messages can be tracked and you can confirm if a customer did indeed receive the message or not. Accessibility: people always carry their mobile phones with them. Mobile billing saves them the time and money to track their monthly statements down. Also should they move and forget to update their physical address – no problem. People generally try to keep their cell phone numbers the same, so you will be able to reach them even if they relocate. Timely: your clientele can receive their monthly statements on time. Many people...