stickyCall Back Text (CBT)/Please Call Me (PCM)

  • Text based SMS channel
  • 40-100 characters for Advertising Text
  • Interactive Call to Action can be included
  • Language dependent on the territory
  • Cost and On-net/Off-net dependent on the Opco in territory

How it works

  • Initiate PCM: dial *USSD String*number#
  • USSD String dependent on Opco in territory
  • Recipient receives SMS: “Please Call Me… (senders’ No.)”
  • The Advertisement will then follow the “Please Call Me” message
  • The message will remain in the Message Box of the recipients of subscriber until he/she deletes the message

What can it do?

  • Deliver brand messaging
  • Deliver promotional messaging
  • Click to call
  • Click to call back
  • Click to visit a mobisite
  • Click to SMS a shortcode
  • Click to open a USSD menu
  • Suggest consumers visit a store or event

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Find out more about mobile advertising

We help businesses, organisations and individuals from all over Africa and the Middle East with their mobile marketing. We would love to talk to you. Contact us today to find out more about our mobile advertising solutions.