How to stop unwanted MMS messages

If you want to Stop MMS messages from a company that you didn’t subscribe to or no longer wish to follow, you have two options available. One: opt out of the service. Two: report the sender to WASPA. The Opt out/ Stop option When sending mobile marketing material to consumers, companies are supposed to include an option in the message that the recipient can use to put a stop to the receipt thereof. Usually, the text will look something like this: If you no longer wish to unsolicited text messages, and the sender did not supply you with such an option, you can also report them to WASPA. What are my rights? According to WASPA’s Code of Conduct (WCoC), businesses need your explicit consent to send you marketing messages via SMS if you have not directly given them your number. The association takes consumers’ rights to privacy very seriously and forbids its members from sending unsolicited messages to consumers whose numbers they have acquired through third-party databases. A company may only send SMSs if they have a direct and recent business relationship with the recipient. Integrat is a proud member of...

To MMS or SMS, what is the difference?

When choosing to go mobile with your marketing, companies are often faced with the choice between MMS and SMS messaging. What exactly is the difference between the two? SMS (short message service) Strictly text based and usually restricted to 160 characters. Advantages: Text messages can be sent in bulk, i.e. the exact same message can be sent to a number of people at the same time, or a bunch of personalised messages can be forwarded to various recipients. Delivery is almost instant – depending on the network provider. All mobile devices are capable of sending, receiving and displaying SMS. People are very familiar with the sending and receiving of text messages – it isn’t difficult or problematic to understand and use. It costs less than sending MMS messages. Disadvantages: The character limitation makes it harder for marketers to say everything they would like. They have to keep their messages very short and to the point without the impact of visuals. This can be hard when trying to establish an emotional connection to your product. Vulnerable to spoofing and spamming MMS (multimedia message service) Instead of sending only text, the user can add photographs, videos and sound. Advantages: It is an extremely useful marketing tool for a business as it allows for small, full coloured adverts and/ or messages with a catchy jingle or voice track. It allows room for creativity and fun – your message can look different every time. No boredom or plainness here! Can transfer more data at a time. Have more characters available for texting than SMS. Disadvantages: Older handsets are not capable of sending and...

The picturesque magic of MMS for mobile users

A picture says a thousand words. Luckily for mobile users, MMS does just that, maybe even more. That is why the ordinary Joe as well as the corporate world is getting in on the action. As we all know, a multimedia message (MMS) is the combination of ordinary text with pictures and sound to create a piece of communication that goes beyond a few meagre sentences. Photographs have traditionally been used to captures memories and precious moments in time. But used as a MMS, it takes on a whole new meaning and ascends into a communication tool that can help to convey thoughts and feelings to others. For example: instead of telling a friend to meet you at restaurant X for lunch, you can send them a picture of the restaurant. Or instead of giving your significant other a detailed description of the perfume you want him to buy, simply snap a picture of the bottle and forward it to his phone. Businesses are also taking advantage of MMS to spread the word about their promotions. It is probably the closest thing we currently have to a television ad for mobile. A company can easily construct a very short video message or picture show to introduce their customers to new products or alert them about special offers. It is simple, yet very effective. Some companies are reluctant to send of traditional channels like television and radio. Picture and video messaging is a creative and smart way to communicate – whether you send a love note to a special someone or try to entice a customer into buying your products....

MMS: more than just words

It is said a picture can speak a 1000 words. If that is the case, then MMS (Multimedia Messaging Services) is one of the most compact ways to construct a marketing message. Be as creative as you want to be. Depending on what you want to convey to your customers, you can rock their world with some truly unique stuff teetering on the edge of whacky, sophisticated or just plain amazing. Create promotional messages that will inspire customers to run to their nearest branch or have them follow through on a purchase online. MMS messages were created with fewer restrictions in mind. Forget about the character limitation of text messages – multimedia messages can pack a punch with pictures and sound. These messages are direct and personal and can MMS to get you point across. The concern have been raised that the read and response rate for SMS is better than that of MMS, but the solution lies in knowing your target market beforehand. Give your company’s mojo a boost with MMS services from Integrat – drop us a mail...

How to send MMS from a computer

Most people know that you can send a MMS from one mobile phone to another, but did you know you can also send it from a computer? If you have ever been short of airtime, chances are you have logged on to your network provider’s website and sent a text message from your computer. Vodacom for instance allows their customer’s 20 free computer-to-phone text messages per day. But computer messaging isn’t limited network and downloads the MMS message from the MMSC. If you don’t have your cell phone with you, sending and receiving multimedia messages via a computer is a convenient way to stay in touch with your loved...
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