How Mobile Aggregation Services can make all the difference

“Being different” is something that every company strives for, yet it is very hard to achieve. Mobile Aggregation Services can help your company stand out from the rest. Want to know how? Easily keep in constant touch with your customers or elicit a two-way conversation with them. Your customers don’t always have the time to constantly keep watch when you post a new article or advert, so why not send snippets of info to their mobile with the option possession of a variety of creative ways to run your campaigns. Grab consumers’ attention and give them something to talk about (and forward) to their family and friends. Even though the mobile space is rife with marketing opportunities, a lot of companies haven’t realised the benefit of mobile marketing yet. By estimation, about 80% of South Africans own a phone. Thus, you can reach consumers faster than some of your competitors who are only relying on traditional mediums like television, newspaper, radio etc. It is much easier for people to quickly read a text and it is hard to miss an advertisement that is directed to you personally. Think outside the box in terms of Mobile Aggregation Services. Don’t just focus on your customers. You can send useful info to employees, suppliers, distributors and stakeholders as well. Don’t always depend on traditional communication channels alone to get your message across. Integrat is a WASP who provides Mobile Aggregation Services in Africa. We will gladly tell you more about our products and services – simply give us a call or drop a...

How wholesale SMS trumps traditional media

Wholesale SMS holds a variety of different benefits for the small business owner as well as the corporate giant. It compliments traditional media and marketing nicely, but in some instances, it can overshadow them. How many times has this happened to you? You are sitting in a waiting room leaving through a magazine when you see an advert you really like. You can’t take the magazine with you because it’s not your property. While driving in your car you a lively advert on the radio catches your ear. You aren’t going to pull to over to take the details down, so you have to wait until you hear the advert again. At home, you are distracted by the kids or busy cooking. You spot an interesting ad on TV, but by the time you grab a pen and paper, the advert is long gone. Wholesale SMS can solve these problems! How? Easier conversions Sending marketing material to consumers’ phones, can help your message to torpedo through the clutter of everyday traditional marketing methods. It is so much easier for a mobile user to reply on a text message than to phone or email you after they heard/ saw your advert somewhere else. Remember that people are lazy beings, so the easier you make it for them, the more conversions you will get. Better tracking and measurements Text message marketing allows you to use different keywords to track keep track of your advertisements. You can effectively measure which ads worked for your target market, and which ads they found unappealing. You don’t even have to ask “how did you hear...

How can my company use SMS Billing?

Want to make it easy for your customers to pay you? Then you will be pleasantly surprised by the option of providing easy-to-use SMS billing as a service to your clientele. What is SMS billing? It is basically the use of text messages to pay for low value products and services. Before you think it sounds too good to be true, here is how it works. You supply your customers with a unique short code and they send a text to the number. The charge of making money. You now don’t have to run SMS competitions for free and watch your mobile service provider get all the cash. If done correctly, you could easily make up the cost of the service with the money you make from your campaigns – thus you could almost say that the service will pay for itself. What are you waiting for? Contact Integrat today and we will get you started on the road to effective SMS...

The pros and cons of Bulk SMS marketing

Just like any marketing tool in you send too many messages, they will consider it as spam. If you send too little, you might not get enough bang for your buck. The first few Bulk SMS campaigns will take a bit of trial and error – unfortunately some marketers find this discouraging and they simply give up. Integrat offer Bulk SMS products for your business – give us a call right now!...

How to stop unwanted MMS messages

If you want to Stop MMS messages from a company that you didn’t subscribe to or no longer wish to follow, you have two options available. One: opt out of the service. Two: report the sender to WASPA. The Opt out/ Stop option When sending mobile marketing material to consumers, companies are supposed to include an option in the message that the recipient can use to put a stop to the receipt thereof. Usually, the text will look something like this: If you no longer wish to unsolicited text messages, and the sender did not supply you with such an option, you can also report them to WASPA. What are my rights? According to WASPA’s Code of Conduct (WCoC), businesses need your explicit consent to send you marketing messages via SMS if you have not directly given them your number. The association takes consumers’ rights to privacy very seriously and forbids its members from sending unsolicited messages to consumers whose numbers they have acquired through third-party databases. A company may only send SMSs if they have a direct and recent business relationship with the recipient. Integrat is a proud member of...