Is there a mobile billing tsunami coming?

by | Aug 2, 2013 |

Experts reckon that mobile billing and transactions will soon be a way of to bring about convenience. Lately the focus has shifted to mobile shopping as companies have seen a rising trend amongst their customers – the transgression from desktop to cell phone. But at the same time, merchants are wondering why the conversion rates are not as robust as they would like. As enthusiastic as most consumers seem to be at the prospect of leading a wallet-less life, some industry leaders are posing the question if the world is truly ready for mobile billing and payments. Braintree’s GM of Mobile Aunkur Arya said that the emphasis should be more on the enablement of commerce and less on the payments and transactions themselves. “Mobile is the primary computing device, but there is still a ton of friction when people have to take out their credit card and put that information in,” he said. “The drop-off rates are as high as 75 percent. The merchants who are winning are those who can create magic, like Uber, HotelTonight, and Postmates.” One the general issues people have is that of security. A mobile user can be the victim of theft or lose/ misplace their phone (containing all their payment history or transaction info) at any given time. Or if someone gets hold of the user’s info another way, all they will need is the user’s phone and they can shop away. On the other hand, a wallet can just as easily be stolen or a credit card holder can become the victim of fraud. As the CEO of PocketChange, Ari Mir, remarked:...

Products from Integrat Mobile Aggregation Services

by | Jun 7, 2013 |

Integrat offers various mobile integrated products to suit your company’s needs. Keep your clients informed and entertained with our MMS, SMS, USSD, mobile billing, IVR and LBS packages. If you are scratching your head about some of the abbreviations, don’t worry. We will take you on a virtual tour through our company and back to help you better understand what we (and our products) are all about. USSD: this stands for Unstructured Supplementary aren’t as “up to date” or “fancy” as others and might not display your message correctly – that is where we will save the day. Mobile billing: bill your users for any service on SMS, MMS, USSD, LBS, WEB, WAP and many more. Integrat supports a range of Premium Billing services including MT Billing, MO Billing, WAP and WEB Billing – all at competitive prices. IVR: when you dial a number and a recorded voice answers on the other end and asks you to press “one” for reception and “two” for accounts – that is Interactive Voice Response (IVR). It is a must have for any company with a call centre, but can also be used for the selling of content, previewing content, information services and many more. LBS: Location Based Service lets you accurately track a cell phone in a mobile network so you know where the mobile device in question is. Bulk SMS: we didn’t forget about the good ol’ Short Message Service. (Okay we won’t put a SMS in the same category as a telegram just yet.) Integrat provides easy to use tools and all the controls to send and receive messages from...