How Bulk SMS services can help a new business

If you are a new company just starting out, you know how tough it is to get your foot in the door with your intended consumers. Bulk SMS services can help you in a number of ways to make your entrance into the business world a memorable one. At Integrat we understand that the world of marketing is rife with competition – they don’t call it cutthroat for nothing. It is very difficult for a business to establish itself amongst competitors who have been there for years and have loads of loyal customers. Why would any of their clientele make use of your services? How can you let awareness of your products and services through Bulk SMS services offered by...

How to send MMS from a computer

Most people know that you can send a MMS from one mobile phone to another, but did you know you can also send it from a computer? If you have ever been short of airtime, chances are you have logged on to your network provider’s website and sent a text message from your computer. Vodacom for instance allows their customer’s 20 free computer-to-phone text messages per day. But computer messaging isn’t limited network and downloads the MMS message from the MMSC. If you don’t have your cell phone with you, sending and receiving multimedia messages via a computer is a convenient way to stay in touch with your loved...

6 benefits of using Bulk SMS for your business

Using Bulk SMS for client communication and from promotional material to notifications. Bulk SMS is a good way to stay in constant contact with customers/ clients – all you need is their mobile phone numbers. 2. Inexpensive: notifying customers of special promotions through text messages are unbelievably cheap in comparison to other types of advertising. You won’t pay nearly as much for Bulk SMS as you will do for an advert on a billboard, television or in a magazine. 3. Effortless: composing one default message and sending it to multiple recipients not only saves you money, but also requires less hassle and effort. The software is usually easy to use and if you need any assistance, Integrat will be there to provide expert guidance. Messages can be automated to go out at a specific date and time ahead of your planned campaign. Also, you can keep track on anything you send or receive so you will be able to view the history of your SMS campaign at any time. 4. Easy reach: most people own cell phones and all mobile devices are capable of displaying text messages. You don’t have to worry about whether your clients will be able to receive your messages or not. They can save the message for later reading or forward it to a friend. Bulk SMS can reach people regardless if they are at home, work or in another province – even another country, depending on your SMS Gateway provider. 5. Wide appeal: anyone who owns a mobile phone knows how to read or compose text messages. As long as your content is easy...

What is MMS?

A MMS is a Multimedia Messaging Service. Unlike a SMS that only contains text; a MMS can accommodate videos, graphics, audio etc. How is a MMS sent? Multimedia Messages aren’t delivered in the same (straightforward) way as a SMS. In a nutshell, it works like this: 1. The sending device encodes the multimedia content in a fashion similar to sending a MIME e-mail. 2. The message is forwarded to the carrier’s MMSC (Multimedia Messaging Service Centre). 3. If the receiver is on another carrier, the relay forwards the message to the recipient’s carrier using the Internet. 4. Once the MMSC has received a message, it first determines whether the receiver’s handset is “MMS capable” – in other words supports the standards for receiving MMS. 5. If yes: the content is extracted and sent to a temporary storage server. 6. An SMS “control message” containing .mov – video/mov • .avi – video/avi • .mpg – video/mpg • .flv – video/x-flv • .divx – video/divx • .movie – video/movie • .qti – video/qti • .qtif – video/qtif • .r3t – video/r3t • .r1m – video/rlm • .rec – video/rec • .rpm – video/rpm • .ogm – video/x-ogm Audio: • .3gp – audio/3gp • .aac – audio/aac • .wav – audio/wav • .mp3 – audio/mp3 • .amr – audio/amr • .mid – audio/mid Picture: • .gif – image/gif • .jpg – image/jpeg • .png – image/png • .tif – image/tiff • .bmp – image/bmp • .wbmp – image/vnd.wap.wbmp Text: • txt – text/plain • html – text/html • wml – text/vnd.wap.wml Integrat provides quality MMS services to businesses who wish to see...

Is there a mobile billing tsunami coming?

Experts reckon that mobile billing and transactions will soon be a way of to bring about convenience. Lately the focus has shifted to mobile shopping as companies have seen a rising trend amongst their customers – the transgression from desktop to cell phone. But at the same time, merchants are wondering why the conversion rates are not as robust as they would like. As enthusiastic as most consumers seem to be at the prospect of leading a wallet-less life, some industry leaders are posing the question if the world is truly ready for mobile billing and payments. Braintree’s GM of Mobile Aunkur Arya said that the emphasis should be more on the enablement of commerce and less on the payments and transactions themselves. “Mobile is the primary computing device, but there is still a ton of friction when people have to take out their credit card and put that information in,” he said. “The drop-off rates are as high as 75 percent. The merchants who are winning are those who can create magic, like Uber, HotelTonight, and Postmates.” One the general issues people have is that of security. A mobile user can be the victim of theft or lose/ misplace their phone (containing all their payment history or transaction info) at any given time. Or if someone gets hold of the user’s info another way, all they will need is the user’s phone and they can shop away. On the other hand, a wallet can just as easily be stolen or a credit card holder can become the victim of fraud. As the CEO of PocketChange, Ari Mir, remarked:...