by anton | Jul 8, 2016 |
The appointment of Nomathemba Mokoena as Group Vice President: Mobile Advertising at InTarget is a huge coup for the mobile marketing leader and a tremendous boost for seamless client service delivery. This is the first time InTarget has appointed a group-wide executive to integrate all advertising work across the organisation, in consultation with InTarget’s country managers and the different business unit heads. Thembi was previously Group Media Strategist at RamsayMedia, a subsidiary of Caxton Group. A self-confessed media lover, she claims to have ‘a never-ending crush on the industry’. “My passion is to ensure that the messages we communicate to our audiences are crisp and clear the first time. InTarget is the perfect vehicle to help me design the very best mobile campaigns for valued clients,” she says. InTarget is a wireless application service provider (WASP) with a 15 year pedigree. The provider of mobile marketing and advertising solutions last year completed a rebranding exercise to better position it as the mobile aggregator of choice to African corporates and their marketing and advertising agencies. As VP: Mobile Advertising, Thembi will report directly to the Group CEO. “As VP of Mobile Advertising for a mobile advertising company, Thembi’s role cannot be overstated. We welcome her as a key team member,” said Herman Cremer, InTarget South Africa CEO. As one of South Africa’s most established WASPs with a 15-year pedigree, InTarget provides mobile advertising, aggregation, premium SMS, mobile billing and bulk SMS services across the African continent. It has an enviable record of commercialising mobile advertising platforms in 32 African and Middle East...
by anton | Nov 4, 2013 |
A Wireless Application Service Provider, also known as a WASP, is a company that offers various mobile solutions to business owners. These solutions range from Mobile Billing to Mobile Integration and SMS Gateway Services. Integrat is one of a number of WASPs in South Africa. What makes us different is the fact that we have an international footprint, our call centre can operate in eleven languages, and we were one of the first to integrate with the un-subscription API as established by the compliance management body, WASPA. As a Wireless Application Service Provider, Integrat offers various mobile products and services to our clients. The whole idea behind our operations is to enable companies to connect with their customers easier. It doesn’t matter if you run a one-man show or have a company as gigantic as Google; you have several amazing mobile products and services at your disposal – all thanks to WASPs like Integrat. You can make your wireless communication: As simple as sending a text message Or as extensive as replacing half of your consultants with a state of the art Interactive Voice Response System (IVR) It might sound like a hollow cliché, but the options truly are endless. With the whole world embracing mobile technology, the age of the Wireless Application Service Provider has arrived. Thanks to these companies we can connect, share and trade with the push of a few buttons on our cell phones. Check out Integrat’s array of mobile products and services – you are sure to find one that is suited to your business needs. Simply give us a call and we will...
