by anton | Dec 13, 2013 |
Companies are getting creative with Mobile Aggregation in order to develop unique and amazing mobile marketing techniques. One of those brilliant ideas is to use QR codes to facilitate customer interaction and rewards. A QR code is a basically a bar code that contains information. The user scans the code with their phone to read the message. What does this have to do with smart marketing practices? Well, the code can be used for a great number of things like redeeming coupons, prize giveaways, competition entries, promotional messages, access to a personal account etc. Thanks to the marriage between web and phone technology (or Mobile Aggregation for short) QR codes can be used for various purposes. Let’s focus for a moment on loyalty programs. Things like coupons and loyalty cards are expensive to print, not to mention, easy to lose as well. They can’t really be personalized either. QR codes on they are trackable. Owners can make use of Mobile Aggregation technology to see which products are scanned the most and if these products are indeed purchased. If a product has a high number of scans but doesn’t have a large number of sales, it could indicate that people find something off-putting and that the owner should consider supplying an alternative product. If this all sounds too good to be true – it is not all! 2D scanning technology is a trend that will set the mobile marketing industry on fire now and in the...
by anton | Nov 20, 2013 |
We use our cell phones on a daily basis without thinking too much of what goes on behind the scenes. Many people are unaware of the fact that if it wasn’t for Mobile Aggregation Service providers, a lot of the things we take for granted, would not be possible. Because of the merging of mobile platforms, web technology and the latest hardware and software, we can do the following on our phones: Read the latest news bulletins Check the weather Pay our bills Download ringtones and movies Play mobile games Receive alerts and notifications about things we deem important Phones aren’t only good for talking and texting – those days are long gone. Our wireless handsets have part of our lives, almost like a second heartbeat. Mobile Aggregation has allowed us to use our phones for anything from education to healthcare and entertainment. Did you know that we are now able to receive live or cached classroom instruction or vocational training in a mobile and distance-learning environment? Wow! It has opened up a whole new world for people, young and old, who don’t have access to books or learning materials. The same is possible for people who live in countries where access to banks and credit cards are a luxury – mobile billing is bridging that gap. All over the world people are relying on their phones to get them through their daily routine. It influences the why, when, with who and how often we communicate. Mobile Aggregation has made everything faster, more personal and highly interactive. Whether we use wireless communication for work or play, one thing is...
by anton | Nov 15, 2013 |
Mobile aggregation service providers can provide you with products and services that will help you build a successful relationship with your clientele. Create loyalty by communicating effectively and rewarding your customers accordingly. As any business owner knows, a satisfied customer is a loyal customer. If you can provide consumers with convenience as well as timely and speedy service, they will think twice is easy”: You wanted your money yesterday and your customer doesn’t want to go through any trouble to pay you. The answer?Mobile billing.Through the process of mobile billing, users can receive their bill on their phone and also pay you directly – via their phone. Another form of mobile billing even allows you to deduct the required cost from their cell phone bill – this is generally used by gambling sites. Can you think of a few more ways to use mobile aggregation services to enhance customer...
by anton | Jul 15, 2013 |
Solutions proposed for information collection in non-mobile environments do not perform well when applied to mobile environments. How do mobile aggregators cope with data collection in this ever changing environment? Qi Han and Nalini Venkatasubramanian from the University of California-Irvine wrote a cons to...
