Social Stream
If your content isn’t ranking, converting, or building authority, the issue likely isn’t the algorithm. It’s your structure. As an SEO Agency working with ambitious brands across industries, we’ve seen the same pattern repeatedly: businesses publishing content that looks good on the surface but lacks the depth, intent alignment, and clarity search engines need to […]
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If you’ve ever looked at the first page of Google and wondered how to displace those massive, established brands sitting at the top, you’re not alone. Most marketers assume it takes a massive budget or thousands of backlinks to compete. It doesn’t. After two decades of working with both fast-growing startups and legacy enterprises, I’ve […]
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The moment you stop guessing and start working with real data, everything shifts. That’s exactly what separates a results-driven SEO Agency from the ones still clinging to keyword density and generic rankings reports. If you’re still building your content strategy based on what you think Google wants, you’re leaving growth up to chance. Predictive SEO […]
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Most brands assume that ranking well on Google is either luck or budget-driven, but any expert SEO agency knows that the highest-performing pages follow a predictable pattern. They aren’t guessing they’re decoding. If you want to start consistently ranking for competitive search terms, you need to stop thinking like a marketer and start thinking like […]
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If you’re working with an SEO agency, you’ve probably heard about Google E-E-A-T. It’s one of the most important factors shaping how your content ranks, especially in competitive or sensitive niches. Ignore it, and even strong content may fall flat. Master it, and your site builds authority that drives long-term organic growth. What is E-E-A-T […]
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Every experienced SEO agency knows that traffic means nothing if it doesn’t convert. You can rank first on Google for a hundred keywords and still see low return if your content doesn’t align with what your audience is truly searching for. Search Intent is the Missing Link in Most SEO Strategies Most SEO strategies focus […]
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If you’ve ever worked with an SEO agency, you already know that search engine optimisation isn’t just about getting traffic. It’s about building a system that grows visibility, leads, and revenue over time. While most strategies focus on surface-level tactics, the real results come from deeper, more strategic layers that most businesses overlook. SEO is […]
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Most ecommerce brands are leaving serious revenue on the table. While traffic might be steady and ads are bringing people in, conversions aren’t where they should be. That’s where the real edge lies. As an Ecommerce Marketing Agency with over a decade of experience, we’ve seen the same overlooked CRO mistakes hold back even the […]
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Most brands hire an SEO agency, thinking it’s all about keywords, backlinks, and a bit of technical polish. But here’s the truth: the rules of the game have changed dramatically. If you’re still chasing keyword volumes and over-optimising H1’s without understanding context, you’re handing your competitors the win. Search engines aren’t static. Google’s algorithms are […]
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Most websites don’t have a traffic problem. They have a visibility problem that’s quietly costing them leads, sales and credibility daily. If Google can’t find you, neither will your ideal clients. And if your digital presence doesn’t appear on search, you’re leaving money, attention and authority on the table. This checklist is built for entrepreneurs, […]
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Mobile marketing really is coming into its own – and what a relief for our currently underperforming economy. Not only is mobile powering the beleaguered retail sector but now we hear that experts predict the upcoming US Black Friday weekend is set to be the biggest ever. And they attribute the expected weekend sales records […]
The post Mobile set to power this Black Friday appeared first on InTarget Mobile Advertising.
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As we steam ever faster towards 2018, it seems there have never before been so many tools, technologies and platforms competing for our ad spend. Many of the CMOs that have today risen to their top of their profession can no doubt remember a time early on in their careers when it seemed like the […]
The post Forget the clutter, content continues as king in 2018 appeared first on InTarget Mobile Advertising.
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Traditional media has always placed a premium on storytelling. From the early days of purely being a sales-focused discipline, advertising emerged as something of a commercial art devoted to telling the story of a client’s brand. And then along came digital, and later still, mobile. Mobile marketing has had a profound effect on advertising as […]
The post MOBILE TELLS TODAY’S BRAND STORIES appeared first on InTarget Mobile Advertising.
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Mobile’s awesome potential continues to inspire. First, we had the news a year or two back that there are now more people accessing the worldwide web via mobile than via desktop devices. Today, the latest mobile news is that Pizza Hut is pairing extra cheese with emojis in a customer giveaway campaign! Jokes aside, that […]
The post More seamless collaboration between real and virtual worlds in 2018 appeared first on InTarget Mobile Advertising.
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With about 60 days left of 2017 many mobile marketers, agencies, clients and brands are surely wondering what’s in store for the coming year. In a nutshell, we expect it to be more of the same – but better! The science and art of mobile marketing will continue to make progress as specialist mobile practitioners […]
The post TWO CRUCIAL TIPS FOR MOBILE VIDEO IN 2018 appeared first on InTarget Mobile Advertising.
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With the remnants of Halloween still lurking around neighborhoods across the length and breadth of the country, it’s tempting to come up with a few scary facts about mobile marketing in today’s blog. This is not to say mobile is scary. What’s really scary is the fact that even though you are highly-likely to be […]
The post Mobile is central to your future business appeared first on InTarget Mobile Advertising.
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NIMBLE SMEs CAN USE MOBILE TO OWN A SLICE OF THE ACTION The recent mini-budget presented by our incumbent Finance Minister seems to have gone down like a lead balloon. The Minister has, somewhat unfairly, been criticized for a budget speech that was heavy on dire predictions around national debt, for example, and light on […]
The post NIMBLE SME’S appeared first on InTarget Mobile Advertising.
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Five Things That Matter in Mobile We hope that readers have found this blog as interesting as we have found writing it. Many unexpected pearls of wisdom have found their way onto these pages in the course of researching the required content. We thought it might be useful to readers if we recapped what […]
The post Five Things That Matter in Mobile appeared first on InTarget Mobile Advertising.
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Brevity works best, make it fun and other mobile marketing lessons As we close in on the tail end of another action-packed year, it’s clear that businesses have faced many challenges trying to break through the clutter and connect with current and potential customers during 2017. The economy’s somewhat subdued, that’s for sure, and it’s […]
The post Brevity works best appeared first on InTarget Mobile Advertising.
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Whosay has hedged it bets on influencer marketing as the way to crack the mobile code. According to their 2017 Influence Marketing Insights report, the company found that influence marketing performs better than other forms of media and advertising, achieving three times better video view-through rates on Facebook. “There is a physical change of behavior… around carrying smartphones […]
The post Dissecting mobile marketing: what works on the small screen? appeared first on InTarget Mobile Advertising.
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